- Double certification — Sales & Retail Coaching – Core 1 and Expert 2 (for some executives)
- B2B and B2C — one method adapted to sell to professionals (architects, builders…) and to private customers
- Culture change — the employee as the foundation of the project: motivated and proud to represent the brand
Porcelanosa wanted much more than training: a culture change, where employees know their goals, embrace the company’s vision, and feel proud to represent it.
“We wanted a change, to make a real impact on the culture. A change where the employee knows their goals, is motivated, understands and shares the company’s discipline and, above all, is proud of their work.”
— Oscar Miguel, Operations Director, Porcelanosa Spain
A key figure
+250% in sales after the kitchen sales training.
