{"id":4917,"date":"2022-08-18T07:44:42","date_gmt":"2022-08-18T07:44:42","guid":{"rendered":"https:\/\/www.capkelenn.com\/sin-categorizar\/psychology-at-the-service-of-retail-trade-in-stressful-situations\/"},"modified":"2024-04-09T14:51:55","modified_gmt":"2024-04-09T14:51:55","slug":"psychology-at-the-service-of-retail-trade-in-stressful-situations","status":"publish","type":"post","link":"https:\/\/www.capkelenn.com\/en\/sin-categorizar\/psychology-at-the-service-of-retail-trade-in-stressful-situations\/","title":{"rendered":"PSYCHOLOGY AT THE SERVICE OF RETAIL TRADE IN STRESSFUL SITUATIONS"},"content":{"rendered":"

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<\/div>[\/vc_column][\/vc_row][vc_row gap=”35″][vc_column][vc_column_text]Psychological health has become essential in the current socioeconomic situation. Covid-19 is causing a series of human reactions that have an impact on the organization and on the profit and loss account of retail businesses. As well as on the mood of retail professionals. Stress situations are reproduced in stores that remain open and in merchants who have temporarily closed. If intersubjective relationships have characteristics of extraordinary complexity, intrasubjective relationships are no less.<\/p>\n

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Psychological health for retail shops<\/span><\/h2>\n

There are two factors of force majeure that have suddenly appeared in the retail sector: isolation and uncertainty. Both psychological illnesses manifest in physiological expressions such as difficulty sleeping, lack of appetite, anxiety, sadness, irritability, fear or panic. To help us deal with this situation of isolation and uncertainty, psychology, in its therapeutic, neurological and social aspects, stands out as a crucial resource.<\/p>\n

Therefore,\u00a0CapKelenn<\/strong><\/a>\u00a0offers you a psychological health service applied to commerce. We want to anticipate psychosocial risks and accompany managers, franchisees and retail staff who are facing situations of tension and insecurity. Firstly, we offer management care for the couple and children for those who remain at home burdened by professional and family responsibilities. Moreover, we help dismissed employees using emotional management techniques.<\/p>\n

Listening by a\u00a0Retail Coaching<\/strong><\/a>\u00a0professional allows the person to vent their fears and frustrations. First of all, to get out of the loop. Secondly,to be able to positively rebuild a personal and business strategy. Psychological support in retail has become a necessity to seek corporate wellness.<\/p>\n

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Current stress situations caused by the Covid-19<\/span><\/h2>\n

In his book\u00a0The Art of Becoming Bitter<\/em>, the psychologist Paul Watzlawick collects a multitude of harmful attitudes to ourselves. We still reproduce because they are apparently unconscious. These are behaviors that harm us, hindering our emotional development and, thereby, having a negative impact on our mental health. They do not seem to have a positive solution. Here are some reactions that retail professionals may be experiencing.<\/p>\n

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Situations of tension in open chain stores<\/strong><\/em><\/h3>\n

The shops that remain open during the health alert are those related to basic goods and services (food, telecommunications, health, transport, etc.). In addition, those whose functions can be performed by employees at home. The main causes of anxiety are fear of contagion, pressure from managers and the influence of negative client emotions. Some of the stress situations generated by the Covid-19 can be:<\/p>\n