{"id":6222,"date":"2026-09-08T13:39:38","date_gmt":"2026-09-08T11:39:38","guid":{"rendered":"https:\/\/www.capkelenn.com\/casos-exito\/stellantis-%c2%b7-fiat-%c2%b7-alfa-romeo\/"},"modified":"2026-09-08T13:44:17","modified_gmt":"2026-09-08T11:44:17","slug":"stellantis-%c2%b7-fiat-%c2%b7-alfa-romeo","status":"publish","type":"casos-exito","link":"https:\/\/www.capkelenn.com\/en\/case-studies\/stellantis-%c2%b7-fiat-%c2%b7-alfa-romeo\/","title":{"rendered":"Stellantis \u00b7 Fiat \u00b7 Alfa Romeo"},"content":{"rendered":"<ul>\n<li><strong>Strategic transformation \u2014 <\/strong>an automotive market in the middle of transformation, where customer experience matters more than ever<\/li>\n<li><strong>Relational skills \u2014 <\/strong>the program focuses on the skills sales teams need today<\/li>\n<li><strong>A dealer action plan \u2014 <\/strong>every participating dealer leaves with a concrete action plan for their sales team<\/li>\n<\/ul>\n<p>CapKelenn designed a Sales Coaching program for the sales teams of Fiat and Alfa Romeo dealers \u2014 building the role of sales coach within every dealership.<\/p>\n<p><em>\u201cOur dealers need room to think, to fuel their thinking and to challenge themselves: they were looking for inspiration to lead their teams. CapKelenn&#8217;s training gives them exactly that.\u201d<\/em><\/p>\n<p>\u2014 Alberto L\u00f3pez Romero, Dealer Network Development &amp; Training, Stellantis Spain<\/p>\n<p><em>\u201cA car dealer faces challenges today that didn&#8217;t exist ten years ago: the electric car has changed the way we sell, and customers arrive far better informed and far more demanding than before. In this context, empowering, motivating and growing the sales team becomes the real underlying challenge. That&#8217;s where CapKelenn&#8217;s interventions \u2014 in training as much as at conventions \u2014 make the difference: they bring a different perspective on the sales manager&#8217;s role, and have helped us adapt our teams to this new reality.\u201d<\/em><\/p>\n<p>\u2014 Javier Jim\u00e9nez Mart\u00edn, Fiat, Alfa Romeo and other brands Dealer<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Together with Alberto L\u00f3pez Romero, Dealer Network Development &#038; Training at Stellantis Spain, CapKelenn designed a Sales Coaching program for the sales teams at Fiat and Alfa Romeo dealerships\u2014developing the role of sales coach within each dealership.<\/p>\n","protected":false},"featured_media":0,"menu_order":10,"template":"","categoria-casos-de-exito":[76],"class_list":["post-6222","casos-exito","type-casos-exito","status-publish","hentry","categoria-casos-de-exito-automocion-movilidad"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Stellantis \u00b7 Fiat \u00b7 Alfa Romeo - CapKelenn<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.capkelenn.com\/en\/case-studies\/stellantis-%c2%b7-fiat-%c2%b7-alfa-romeo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Stellantis \u00b7 Fiat \u00b7 Alfa Romeo - CapKelenn\" \/>\n<meta property=\"og:description\" content=\"Together with Alberto L\u00f3pez Romero, Dealer Network Development &amp; Training at Stellantis Spain, CapKelenn designed a Sales Coaching program for the sales teams at Fiat and Alfa Romeo dealerships\u2014developing the role of sales coach within each dealership.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.capkelenn.com\/en\/case-studies\/stellantis-%c2%b7-fiat-%c2%b7-alfa-romeo\/\" \/>\n<meta property=\"og:site_name\" content=\"CapKelenn\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-08T11:44:17+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.capkelenn.com\\\/en\\\/case-studies\\\/stellantis-%c2%b7-fiat-%c2%b7-alfa-romeo\\\/\",\"url\":\"https:\\\/\\\/www.capkelenn.com\\\/en\\\/case-studies\\\/stellantis-%c2%b7-fiat-%c2%b7-alfa-romeo\\\/\",\"name\":\"Stellantis \u00b7 Fiat \u00b7 Alfa Romeo - 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