Retail Management – Success stories

Challenge:

• Implement an on-going training program for management and sales team internationally to achieve sales excellence and for the managers to become leader coaches for their teams.

Action:

• Certification in the Retail Coaching Program © Level 1 for the European Managers.
• Sales method development, implemented and delivered in all stores.

Results:

• We observe a unanimous enthusiasm with the training itself from the teams in the first countries covered, in local languages: UK, USA, Canada, Belgium, Switzerland, Germany, Spain…
• We achieve to implement key rituals with the sales person and for the customer experience.
• Visible sales increase in closing rate as well as conversion rate and average ticket in the days following the training.

Testimony:

• Lorraine Nazareth and Martyna Trembinska – Showroom managers Roche Bobois Los Angeles and Costa Mesa.

Challenge:

• Motivate and bring new techniques to sales directors and supervisors for the stores.

Action:

• Certification in the Retail Coaching Program © Level 1 for all managers.
• Conferences in franchisees convention.
• Outdoor team building for all the central team (support services…).

Results:

• “This program has helped us to see our daily life, our daily job, with new eyes!”.
• “It brings to our managers a great security as they rely on a method.”
• “We learnt how to integrate the coaching in our daily process through all the levels in the company down to the shop, either franchise or own shop.”

Testimony:

• Per Sundmalm, CEO.